Dark Horse Roastery - Shopify web design
The brief: Move from WordPress to Shopify with a tailored E-Commerce site, making use of a recent brand refresh, and additional functionality within Shopify.
The solution: A Shopify website with custom coding to achieve a fresh brand look, incorporating the new brand kit, automated review gathering, coffee subscriptions, and email marketing.
The visually stunning and user-friendly Shopify site perfectly aligns with Dark Horse Roastery's refreshed brand identity. The new design showcases their premium coffee products and enhances customers' overall shopping experience.
An intuitive navigation system makes it easy for visitors to find their favourite blends and explore new offerings. The automated review-gathering system encourages customer feedback, helping to build trust and community around the brand.
The coffee subscription service also allows loyal customers to receive their favourite brews delivered to their doorstep regularly. Email marketing integration allows for regular customer updates about new products, promotions, and coffee-related content. This helps to keep front of mind and build a stronger connection with the audience.
Built purely with e-commerce in mince, transitioning to Shopify was a sensible idea for the client. This positions Dark Horse Roastery for future growth in the competitive e-commerce landscape.
Visit their new site at darkhorseroastery.co.uk.